Bestbuy Abuses Social Networking

Word on the street is that Bestbuy is now requiring applicants to not only be on Twitter – but to have at least 250 followers, as well. When I read this, my mouth hit the floor. In effect, the company thinks that hiring people with a large Twitter following will garner more business for them. How ludicrous is this? It’s not up to an employee to send out tweets and bring in business to a company like Bestbuy. For one thing, what if a person chooses not to have that many followers? Not everyone is on Twitter to see if they can win the race for having the most followers. Some people actually use it only to follow interesting people and entities themselves, not caring whether others follow them back. Some of those same people never even update their own timeline. They choose, instead, to simply use Twitter to read the latest news, and keep up with what’s hot in the marketplace.

I cannot begin to understand why a company would require something like this, If a person’s job were going to be something along the lines of “Social Media Director”, I might be able to see the need for the applicant to already have some sort of following, establishing them as “social media savvy”. Beyond that – I’m just lost.

Follow me on Twitter: @dalesio

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Bestbuy Discounting Apple Products

AppleInsider, MediaBistro and more are all pointing to some sweet BestBuy discounts on Apple products for Black Friday weekend that include laptop and desktop computers. Sale prices are good online and in-store.

Best Buy apparently stocked up on inventory to support the event. Apple employees will also be staffing BestBuy locations to push sales. The four-day sale extends from Sunday until Wednesday.

  • $100 off 2.0GHz Unibody MacBook ($1199.99)
  • $150 off 2.4GHz Unibody MacBook ($1499.99)
  • $100 off 2.1GHz White MacBook ($899.99)
  • $100 off 2.4GHz Unibody MacBook Pro ($1899.99)
  • $100 off 2.53GHz Unibody MacBook Pro ($2399.99)
  • $100 off 2.5GHz Aluminum 17-inch MacBook Pro ($2699.99)
  • $150 off 1.6GHz NVIDIA-based MacBook Air ($1649)
  • $150 off 1.86GHz NVIDIA-based MacBook Air (2349.99)
  • $100 off 2.4GHz 20-inch iMac ($1099.99)
  • $100 off 2.66GHz 20-inch iMac ($1399.99)
  • $150 off 2.8GHz 24-inch iMac ($1649.99)
  • $50 off 1.83GHz Mac Mini ($549.00)
  • $50 off 2.0GHz Mac Mini ($749.00)
  • $150 off 2.8GHz Mac Pro ($2649.99)